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Wix Unlimited Review

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PROS / Wix has more website templates (500 +) than any other web design software we reviewed.

CONS / You do not receive custom email addresses with your domain.

 VERDICT / While it does not feature as many analytic tools as our top-rated software, Wix can help you create an attractive, professional website that doesn't have to be hosted by its servers.

Wix's web design software comes with a large selection of design tools and hosting options. Not only is this website creator easy to use, but its large selection of responsive templates surpasses those of other applications on our top 10 list. For its full feature set and flexible hosting options, we award Wix our Top Ten Reviews Silver Award.

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  1. This score reflects the software's usability.
    Higher is Better.
  2. 2 Wix
  3. 94%
  4. 92%
  5. Category Average

Design & Multimedia

When you're just getting started with this application, you can use the Wix setup wizard or watch video tutorials. If you're experienced with web design, you can jump right in. One of the first steps Wix requires is that you first select your website's industry or business. Next, you can choose from its templates.

We rated the Unlimited plan, which provides over 500 template choices, which is sufficient for most businesses, especially since you can modify the template. Additionally, Wix has responsive templates that adjust to the screen size of the device the website is being viewed from. Wix not only offers the most templates of the web design software products on our list, but also the best selection.

The dashboard is clean and easy to use. Using the drag-and-drop tool, we were able to create a website quickly. For professional web designers, the software has an HTML editor to customize each page. The software also makes it easy to add SEO and metatags to each page.

With this web-based program, you can edit your websites from either your desktop or mobile device. The software allows multiple editors to make changes to the website. You also can password-protect pages if you want to prohibit users from accessing certain pages that you are working on.

Marketing Features

A standout feature of this software is the advertising credits you get with the plan. Wix gives you several hundred dollars of credit for Google and Facebook ads, which you can then use to increase visibility for your business.

This website design software is also strong in SEO integration features, which is designed to get you noticed on search engines. Another helpful feature is social media integration, which lets consumers like your pages or products. Both are excellent free advertising when used well.

You can sell products using Wix's eCommerce features. The software has its own proprietary shopping cart you can enable, as well as PayPal, so you can accept online payments. 

Wix integrates with Google Analytics so you know how well your site is performing. With standard data points, such as page views, unique visitors, search terms and top pages, you can evaluate what parts of your site need altering. While this software does not offer audience behavioral data to help you pinpoint exactly what parts of your site work, the tools, when used correctly, can help you create and maintain a successful site.


When you purchase a plan with this service, Wix offers a free custom domain for one year. After that, you must pay an annual fee to keep it, which is standard for web hosting sites.

The Unlimited plan limits you to 10GB of storage and one website. (If you need more, Wix's higher-priced plans offer unlimited storage.) This isn't a lot of space, but it's not as restrictive as other applications on our list. It also does not include an email address associated with the name of your domain, which helps boost your credibility. However, you can add as many pages to that site as you want.

Help & Support

Wix's in-depth tutorials and FAQs mean you can find the answer to just about any issue. If you need more personal support, you could email the company; however, based on our experience, we never received a response to the multiple email requests we sent. There is a phone number you can call once you sign up for Wix's service, but your best bet for customer support is the online knowledgebase.


Wix is a sound webpage design software application. It offers a multitude of templates you can use, making this one of the best web design software platforms for either personal or business use. While its web hosting package falls behind the other plans we reviewed, it has all the design and marketing tools necessary to create a professional looking and successful site.

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