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Diamond.com Review

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As our TopTenREVIEWS Bronze Award winner, Diamond.com’s sparkling home page immediately draws you in with promises of free shipping and plenty of beautiful, platinum and diamond images. The occasional brightly colored gemstone also graces the portal – glints of gold and emerald hint at the multitude of options within. The diamond education center offers a plainspeak crash course in selecting your own stone – then the customizable ring option allows you to select diamond shape and setting and filter the results by price, carat, cut color and clarity. There are also well-placed specials by occasion and season. It's one of the best options you have for your online jewelry purchases.

Standout Features

  • Easy monthly payments.
  • Free shipping/Flat rate international shipping.
  • Risk-free shopping and free returns.
  • Create your own rings – choose your own diamond.


Product Selection

Diamond.com makes it easy to choose from a Tacori engagement set or to choose your own diamond and setting and create your own customized look. If you’re looking for a gift you can search by birthstone, type of jewelry, stone shape, theme (contemporary, classic, hearts, etc.), gold color, gemstone, brand, metal, color, occasion, gold karat or price range.

Each purchase you order arrives in a distinctive, signature gift box backed up by an unconditional money-back guarantee. Choose from 1,825 pieces priced from fewer than $200 to more than $2,000.

There is a fair selection of fashionable watches by respectable makers in the online catalog. Bracelets, earrings, necklaces and pendants are also well represented, searchable by brand, price and more.

Services & Features

The inventory at Diamond.com features thousands of styles and colors. Whether you’re looking for white gold and diamond eternity bands or a specific birthstone ring and matching earrings the offerings area hypnotic array of color and shape.

Delicate pink kunzite, deep pink sapphire, chocolate diamond, blue topaz, peridot, citrine, tsaronite, lemon quartz, blue sapphire, cabochon-cut moonstone, green amethyst, regular amethyst, garnet, carnelian, black diamond, rose quartz, smokey quartz, tanzanite, ruby, emerald and yellow sapphire are a good cross-section of what’s offered outside of the traditional diamonds and gold of wedding jewelry.

Search the non-wedding jewelry for rings, earrings, bracelets, pendants, necklaces, and watches from Baume and Mercier, Concord, Movado, ESQ, Ebel, Hamilton and Evicta.

Shipping & Returns

Rings by price range list 165 pieces for fewer than $400; 109 in the $400-$600 range; 74 in the $600-$900 range; 151 in the $900-$2,900 range; and 116 pieces that cost more than $2,900.

Pre-set engagement rings alone represent 154 of the pieces in the online catalog – 34 of those are priced at under $1,000. But the strength of Diamond.com seems to lie in their choose-your-own-stone-and-setting functions. This highly customizable and user-friendly process opens up worlds of possibility separate from the pre-set pieces.

Customer Service

Every purchase made at Diamond.com is under the aegis of Secure Socket Layer (SSL) encryption software, which is assured to be the most practical, private and secure systems on the Internet. Before you make a purchase you will be asked to create your own, personal account on the site for your own protection and an efficient way to track and monitor your information.

A check order form and an international order are also provided for those customers who require specialized services.


Diamond.com has an impressive array of gemstones and a choose-your-own-diamond function that lets you completely customize your experience. The assortment of loose diamonds and pre-set engagement and wedding sets offers something for a wide range of budgets. The gemstone jewelry is also easily accessible and searchable from the main page. Their entire catalog set-up makes visual and categorical sense.