Preparing for a gig can be stressful, but not preparing can be disastrous. Here are some things to think about before show time:
- Venue Information: Find out what other bands have played there and the type of venue it is.
- Location and Directions: Know exactly where to go and how to get there. You should be able to tell people how to get there when you are promoting the show.
- Date and Time: Also, find out when you can get your equipment in and out.
What to Bring
- Equipment and Extras
Who to Talk to Before the Show
- Promoters, club owners: Get as much information as you can about the venue and the audience.
- Sound technicians: Sometimes the venue supplies their own sound people, often at a cost.
- Light technicians: Find out what kind of lighting is available, see if the venue charges to use their equipment.
- Transportation rental agents: If you need to rent a van or truck, make sure you reserve it ahead of time.
- PA/Sound Rental Company: If the venue does not have what you need you can hire a professional company.
- Press: Get the buzz out to newspapers, radio etc, ask a local paper to review your CD and add your upcoming gig to area calendars.
- Your 'fans': If you have them, use them to get the word out and fill your audience.
- Business cards: Include band logo and all contact information.
- Demo CD's: Record a few quality sample songs, attach contact info.
- Press Kit
- Promotional give-aways: Freebies that display band logo.
Bad Sound Mixing: This kills a show every time. Have some experienced people in the audience so they can let you know how it sounds in the crowd. Get to know your "sound guy" as soon as possible.
Wrong Venue: Audience doesn't like your style? Pick a receptive audience if possible and bring your own 'fans'.
Equipment Problems: Be prepared to change out instruments, microphones or amps anytime. Bring extras and be familiar with what the venue offers.
Intoxication: Treat performing like a job and don't drink until quitting time, keep alert.
Equipment Theft: Keep a close eye on your equipment; keep a detailed list of what you have and put things safely away as soon as you can. Try not to leave your stuff overnight at the venue if possible.
Often it's difficult to promote a new band. Unprofessional behavior and lack of preparation can soon give your band a reputation that club owners and promoters don't trust. With a professional attitude, promotion and good performances you should be able to secure future work and a good reputation.