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The best Amazon Prime Day Fitbit deals 2020: Cheap Fitbit deals

The best Amazon Prime Day Fitbit deals 2020: Cheap Fitbit deals
(Image credit: Fitbit)

Prime Day 2020 is now officially over, which means the best Amazon Prime Day Fitbit deals listed below are over too. It was a bumper sale, with decent savings on many Fitbits including the Versa 2, the Fitbit Versa Lite, and the Aria Air Smart Scales. Don't despair if you missed these offers though, as all those Black Friday USA deals 2020 are just around the corner and we'll be rounding those up too.

There were big discounts on older models like the Fitbit Inspire, but newer devices like the Versa 2 also saw a price drop among the last batch of Fitbit deals. In fact, the Fitbit Versa 2 watch was on sale at at Amazon for $127.95, a saving of over $50, making it one of the best Amazon Prime Day Fitbit deals of the sale period.

 Amazon Prime Day sales have usually been a great time to buy a Fitbit for cheap, especially if you haven't been too fussy about having the latest model or what color band you get. 

Fitbit is our choice for the world’s best fitness trackers as it offers superb trackers for adults and kids, and the prices are affordable. So when we spot a good Fitbit deal on the brand’s entry-level devices for calorie, steps and sleep tracking, we like to shout about it.

The best cheap Fitbit deals

2020's best Amazon Prime Day Fitbit deals are now over

Fitbit Inspire HR | Was $99.95 | Now $79.95 at Best Buy
This deal is still live, but we aren't sure for how much longer you can buy it as this lower price so move fast if you fancy it. You get a lot of Fitbit for less here, namely automatic exercise recognition when you start walking, swimming, running and cycling, plus the Inspire HR will monitor your heart rate, calories burned and how active you are throughout the day. At night it will monitor your sleep too.View Deal

Fitbit Versa 2 | Was $179.95 | Prime Day price $127.95 at Amazon
There was over a $50 saving here, making it the best Amazon Prime Day Fitbit deal on the Fitbit Versa 2. This fitness-focused sports watch will track your heart rate 24/7, as well as your daily activity, your workouts and your sleep. You can wear it swimming too, and it has Alexa voice control built in so that you can use the watch to set reminders, alarms, and to control any compatible smart home devices in your house.View Deal

Fitbit Versa Lite | Was $159.95 | Prime Day price $125 at Amazon
The Mulberry band version was knocked down to $125, with prices rising on the other four colors. If you want a watch that can do much of what the Versa 2 does, but at a smaller price, we heartily recommended the Fitbit Versa Lite at such a price. It's good for activity, workout and sleep tracking; a useful ally to help you protect your health.View Deal

Fitbit Aria Air Bluetooth Scales | Was $49.95 |  Prime Day price $34.95
When used in tandem with an activity tracker, the Fitbit Aria Air digital scales can help you keep tabs on your body weight and BMI, and to see how effective your workouts are in terms of helping you reach your weight and body goals. It can track measurements for multiple users, and connects easily to the Fitbit app so that you can view your progress over the weeks and months. View Deal

Fitbit Versa 2 Special Edition | Price day price $198.50 at Amazon
Amazon was selling this for a fractionally cheaper price than Fitbit, and you could have had free shipping too. We love the woven strap on the Versa 2 Special Edition almost as much as that gold rose casing and the oodles of workout and sleep tracking tech inside. This is a seriously stylish Fitbit that tracks your heart rate 24/7, plus your daily activity, workouts, sleep and smartphone notifications.View Deal

Fitbit Charge 3 | Was $129.99 | Prime Day price $119.93 at Amazon
This year saw the arrival of Fitbit Charge 4, but before that we had the brilliant Fitbit Charge 3. Because it's now a slightly older model, it's often on sale. It has a similar, easy to use design as the Charge 4, making it good for beginners upwards. It'll track steps, distance, calories, sleep and more, and has a clear touchscreen display upon which you can read your workout stats at a glance.View Deal

Fitbit Versa Lite Edition | Was $159.95 | $129.95 at Best Buy (save $30)
This smartwatch is ideal for anyone who wants the durability and style of a watch combined with Fitbit’s activity monitoring. The Versa Lite is currently on sale at Best Buy ahead of its Prime Day Fitbit deals launching, saving you $30 on this top-rated smartwatch. It’ll track your pulse, daily steps count, distance, calories burned and more. Smartphone notifications are displayed on the watch face.View Deal

Fitbit Inspire | Was $69.95 | Prime Day price $59.95 at Amazon
If you want a simple activity tracker to encourage you to move more, this is the best Fitbit for you. The Inspire tracks your daily steps count and how far you’re walking, and prompts you to get up more often. It’ll also track your calories burned for up to five days per charge. Wear it to bed and it will keep tabs on how well you’re sleeping, and wake you up by buzzing gently on your wrist.View Deal

Fitbit Ace 2 | Was $69.96 | Prime Day price $64.99 at Amazon
Just a small discount here for now, folks, but if you plan on buying the Fitbit Ace 2 today anyway, this is currently the cheapest price we can find for it. Remember, prices fluctuate a lot ahead of the best Amazon Prime Day Fitbit deals arriving, so if you don’t need to buy the Ace 2 right now, it could be worth hanging on to see if a bigger discount pops up. Either way, this is a brilliant kids fitness tracker.View Deal

Spotting the best Amazon Prime Day Fitbit deals

Amazon’s Prime Day offers are open to Prime members only. So if you aren’t signed up, we recommend getting a free Prime trial to take advantage of the best Amazon Prime Day Fitbit deals on its trackers and smartwatch offers that go live on the site. 

Don’t forget that Prime Day deals aren’t just on Amazon. Other retailers get involved too, so you’ll find Walmart, Best Buy and Target all offering Prime Day Fitbit deals in the US. In the UK, retailers like Currys, John Lewis and Argos will be trying to undercut Amazon with their own cheap Fitbit deals.

The best Fitbit models to look for during an Amazon Prime Day sale

The best Amazon Prime Day Fitbit deals: Fitbit Sense

(Image credit: Fitbit)

1. Fitbit Sense

The new Fitbit smartwatch even tracks your skin’s temperature

Reasons to Buy

Stress and activity tracking
Integration with mindfulness training app
Big, bright and colorful OLED screen

Reasons to Avoid

Buttonless design requires learning

When the Fitbit Sense was first announced, people fell over themselves to pre-order it, leading to many sites selling out of their pre-order allocations. This is another Fitbit tracker designed to look like a smartwatch, but beyond that it offers some rather unusual tracking features we haven’t yet seen in such a device. 

These include the rather fancy-sounding electrodermal activity monitoring, which is Fitbit’s attempt to help you monitor and deal with stress. Then there’s skin temperature tracking, the monitoring of oxygen saturation while you sleep, and an ECG scan which is awaiting FDA approval. All that on top of everything you’d expect a Fitbit to do. 

Whether we’ll see this new flagship wearable pop up among the best Amazon Prime Day Fitbit deals remains to be seen, but if all those pre-orders are anything to go by, there’s certainly an appetite for a device that can help lower your stress and up your steps count.

The best Amazon Prime Day Fitbit deals: Fitbit versa 3

(Image credit: Fitbit)

2. Fitbit Versa 3

A stylish smartwatch with built-in GPS

Reasons to Buy

Six-day battery life
Heart rate monitoring
Google Assistant/Alexa

Reasons to Avoid

Free Premium trial only if buying from Fitbit

While on paper the Fitbit Versa 3 doesn’t look as exciting as the Fitbit Sense, there’s still a lot going on with this stunning smartwatch, and it costs $100 less too. The Versa 3 is a big upgrade of the Versa 2, thanks to the inclusion of GPS, a bigger screen (1.58 inches), and better heart rate monitoring (PurePulse 2.0).

There’s also a fast-charging function here, so you can get an entire day’s worth of power from just a 12-minute charge. You can also take calls at the wrist with the Versa 3, as it has onboard Alexa and Google Assistant voice smarts. 

Swimmers, you’ll be safe powering through the pool while wearing the Versa 3 as it’s water-resistant to 50m. It’ll automatically track your swim sessions too, as part of its ability to monitor 20 individual exercise modes.

Will it be among the best Amazon Prime Day Fitbit deals? Hard to say as, like the Fitbit Sense, the Versa 3 is new out. However, some plucky retailers might be gearing up to capitalize on the tracker’s newly minted popularity by offering a sweet discount.

The best Amazon Prime Day Fitbit deals: Fitbit Sense: Fitbit Charge 4

(Image credit: Fitbit)

3. Fitbit Charge 4

The best Fitbit for keeping you on track with your exercise goals

Reasons to Buy

Comfy wristband design
Seven-day battery life
Comprehensive health tracking

Reasons to Avoid

Lacks some of Fitbit’s newer health features

If you’re utterly confused about which Fitbit tracker is right for you, but you know that you’d prefer a wristband to a watch design, just head for the Fitbit Charge 4. This is Fitbit’s latest activity tracker and one of it’s best yet. There’s onboard GPS for pace and distance tracking during hikes and outdoor runs, and it’ll monitor your heart rate 24/7.

Battery life is seven days per full charge, so you can go the whole week without worrying about the tracker. In fact, we hardly notice it on our wrist, even when sleeping. Speaking of sleep, the Fitbit Charge 4 offers decent sleep tracking and could give you more of a clue as to how much sleep you’re getting each night. 

Fitbit’s brilliant app ecosystem is at your disposal here, of course, so you can fire up your local weather report, read news highlights, view your upcoming diary appointments and more right on the Charge 4’s personalized clock face. 

All-day activity tracking will paint a picture of how much or how little you’re moving throughout the day (home office workers, take note), while the Guided Breathing feature is like having one of the best meditation apps on tap. If you see this fitness tracker among the Prime Day Fitbit deals for a good amount under its $149 RRP, buy it. You won’t be disappointed. 

Best Amazon Prime Day Fitbit deals: Fitbit Aria Air Smart Scale in Black

(Image credit: Fitbit)

4. Fitbit Aria Air

The best Fitbit for measuring your weight and BMI

Reasons to Buy

Simple to use
Supports multiple users
Sleek and lightweight

Fitbit doesn't just make fitness trackers and health-focused smartwatches - it also makes smart scales for measuring your body weight, BMI, water weight and other metrics. The Aria Air is sleek and lightweight, and is one of our top picks for the best bathroom scales. 

Overall it's very easy to use, with a quick setup process that involves downloading the Fitbit app, then pairing the scales with your phone. From there, and within the Fitbit app, you can create individual user profiles so that other members of your household can also use the Aria Air if they want. 

We've seen this sleek smart scale on sale before during Prime Day and also around Black Friday, and expect to see similar discounts this year.

The best Amazon Prime Day Fitbit deals: Fitbit Inspire HR

(Image credit: FItbit)

5. Fitbit Inspire HR

A major upgrade from the original Inspire, at a great price

Reasons to Buy

Tracks heart rate
Affordably priced

Reasons to Avoid

Large screen bezels
Screen occasionally unresposive

The Fitbit Inspire HR is a major upgrade from the original Inspire. As its name suggests, the most significant new addition is heart rate monitor, which upgrades the Inspire HR from a simple step-counter to a serious fitness tracker. 

It includes 15 exercise modes, each of which provides you with a wealth of useful information (such as distance, pace, calories burnt, heart rate and speed), and uses your phone's GPS to track your position. 

Connect the Inspire HR, and all this data will be aggregated and presented with handy graphs and charts so you can easily monitor your progress with each passing day. Oh, and it can track your steps, too.

The best Amazon Prime Day Fitbit deals: Fitbit Charge 3

(Image credit: Fitbit)

6. Fitbit Charge 3

A solid choice for keen runners, swimmers and cyclists

Reasons to Buy

Includes sleep tracking
Tracks periods

Reasons to Avoid

GPS requires a phone
Monochrome screen

The Fitbit Charge 3, first launched in 2018, rolls fitness, heart rate and sleep tracking into one neat (and rather stylish) package. Its screen is much larger than that of the Charge 2, and the whole tracker feels much lighter thanks to a switch from stainless steel to aluminum for the case. 

It'll track running (outdoors or indoors), swimming, walking, weight training, cycling and intervals, all without needing to be activated manually. A great pick if you're already active, and are looking for ways to measure and improve your performance.

The best Amazon Prime Day Fitbit deals: Fitbit Versa

(Image credit: Fitbit)

7. Fitbit Versa

Fitbit's take on the smartwatch, with more features on the way

Reasons to Buy

Highly customizable
Bright, clear display

Reasons to Avoid

GPS requires phone
Odd 'squircle' shape

Unlike many of Fitbit's other wearables, which are fitness trackers first and foremost, the company is pitching the Fitbit Versa as a smartwatch. Like the Charge 3 above, it's extremely light, but also has a huge range of interchangeable straps so you can choose something dressier for occasions when you're not pounding the pavements or pumping iron. 

Its clear, bright screen presents a wealth of workout information, and in the morning it'll provide a detailed rundown of how well you slept. Future firmware updates should add more non-fitness features like smart notifications and contactless payment, so it'll get even better (and smarter) with time.

The best Amazon Prime Day Fitbit deals: Fitbit Ace

(Image credit: Fitbit)

8. Fitbit Ace

A mini Fitbit that'll encourage your kids to stay active

Reasons to Buy

Secure app for kids
Fun family challenges

Reasons to Avoid

Fairly pricey for a kid's tracker
Best if parent also owns a Fitbit

Fitness isn't just for grown-ups, and the Ace is Fitbit's take on a fitness tracker for kids. It looks very much like the Fitbit Alta so older children won't feel embarrassed about wearing it, and its bands can be swapped as they grow. 

The Ace connects to the Fitbit app using a secure family account system, helping protect their personal information, though this is easier if a parent already has a Fitbit of their own. Kids' accounts are more limited than adults (they can't add friends, for example), but they can take part in family challenges. 

The best Amazon Prime Day Fitbit deals: Fitbit Alta

(Image credit: Fitbit)

9. Fitbit Alta

The slim, trendy Alta is a classic that still looks the business

Reasons to Buy

Stylish design
Week-long battery life

Reasons to Avoid

No heart rate monitoring

The original Fitbit Alta is now a little dated, having been succeeded by the Alta HR, Charge 3 and Versa, but its price has dropped significantly in the meantime, making it a tempting proposition if you're looking for a frill-free fitness tracker. 

The Alta still looks fantastic, with a sleek design and a rainbow of color options to choose from. Its interface is wonderfully simple, operated with simple taps of the screen to switch between 'pages'. 

There's no heart rate or sleep monitoring here, but you won't find a better fitness tracker for the price. Ideal for fitness-focused fashionistas. 

Fitbit Ionic

(Image credit: Fitbit)

10. Fitbit Ionic

The top-of-the-range Fitbit smartwatch

Reasons to Buy

Great fitness features
Good battery life
GPS and heart rate monitor

Reasons to Avoid

Occasionally slow
Not great for music

The Fitbit Ionic is more than a year old now, bit still leads Fitbit's range of fitness trackers and smartwatches and combines features of both. It launched for $300, which is a bit pricey, but at $200 it's a great buy. 

It's fitness features are one of its highlights. It's suitable for running, cycling, swimming, weights and much more and comes with built-in workouts that you can watch on the screen. The Adidas Edition adds even more of these. It also has GPS and a heart rate monitor and 4+ day battery life. 


When was Prime Day 2020?

Amazon officially announced its Prime Day 2020 dates as Tuesday 13 October and Wednesday 14 October, so the sale has now ended. Deals were live for Prime members over a 48 hour period on Amazon’s dedicated Prime Day page.

Above we rounded up the best Amazon Prime Day Fitbit deals that were available to buying during that 48 hour period, but if you missed them, Black Friday is just around the corner.

The best Amazon Prime Day Fitbit deals we saw in 2019

If past Prime Day Fitbit deals have taught us anything, it’s that Prime Day is a great sale to get your hands on a Fitbit for cheap. Due to the ongoing coronavirus pandemic Prime Day was moved to October 13 this year, instead of putting in its usual July appearance, which was pretty close to Black Friday and Christmas sales. So should you have waited? Not necessarily.

That’s because Prime Day delivered some of the best Fitbit deals we’ve seen in past years, so if you had needed a Fitbit tracker sooner rather than later, it made sense to buy during the Prime Day sales this year rather than hanging on another month just in case a cheaper Fitbit came along.

Older models and new devices popped up among the best Amazon Prime Day Fitbit deals this year, and the discounts weren’t just be available on Amazon either, as Walmart and Best Buy, among others, also got involved.

Fitbit Alta HR: $91.90 (was $129.95) at Amazon
Save $38 -
The latest Fitbit Alta HR is slick piece of kit and with its newly added heart rate tracking skills, it's a very well-rounded fitness companion for those looking beyond a simple steps count fitness tracker. It's at a bargain price of just $91.90 - they cheapest we've ever seen it at. View Deal

Fitbit Charge 3: $120 (was $150) at Amazon
Save $30 -
Pick-up Fitbit's excellent health and fitness tracker for just $120. A big step-up from the Charge 2, it helps you keep track of your heartbeat and fitness goals while running through over a dozen different fitness modes (including swimming – it's water-resistant up to 50 meters).

View Deal

Fitbit Ionic Watch: $200 (was $249.95) at Amazon
Save $50
- The Fitbit Ionic is Fitbit's top of the range smartwatch and fitness tracker. It looks stylish, tracks all sorts of activity like runs, swims (up to 50 meters), rides and workouts. This great Prime Day Fitbit deal also includes both large and small wristbands and battery life is upwards of 4 days.
View Deal

Fitbit Ionic Adidas Edition Watch: $230 (was $300) at Amazon
Save $70
- This version of the Fitbit Ionic includes everything you get in the normal one, but also includes the Adidas logo and exclusive workouts from Adidas with coaching, an Adidas designed clock face and a signature two toned sport band. This Prime Day Fitbit deal has the biggest saving.
View Deal

Fitbit Versa Lite: $138.98 (was $159.95) at Amazon
Save $20.97 - A leaner and much less expensive version of the Versa, the Fitbit Versa Lite is an excellent little fitness tracker. It monitors your heart rate, and automatically tracks workouts, pausing whenever you stop to take a break. A great buy. Get the Apple Watch look for a fraction of the price.

View Deal

Fitbit Versa: $170 (was $200) at Amazon
Save $30 -
The Fitbit Versa is a cheaper alternative to the company’s flagship Ionic smartwatch. A great fitness smartwatch, it has local storage for music and a four-day battery life. It can also link up to your smartphone for call, text and calendar notifications.
View Deal

Fitbit Versa Special Edition: $200 (was $230) at Amazon
Save $30 -
If you're looking for something a little more special over the Versa, then take a look at this Versa Special Edition. Extras include an NFC chip to make mobile purchases and a classy fabric watchband.
View Deal

Fitbit Alta | $68 at Amazon
Arguably the best looking Fitbit in town, the Alta is lean, sleek, and comes in a dizzying array of colors. This is the best price ahead of Amazon Prime Day, and while it might drop further, Amazon might focus its attention on newer models.
View Deal

Fitbit Inspire | $69.95 at Walmart
Jog down to Walmart for the best deal on the most affordable Fitbit model ahead of Black Friday. The Inspire isn't flashy, but it looks great and is an excellent choice if you're looking for something affordable to track your daily steps.
View Deal

Other great deals to look for on Prime Day 2020

Prime Day isn’t just about cheap Fitbit deals - you’ll also find offers on a range of household goods, personal tech and even groceries. We’ll be rounding up all of these too, and have handily grouped them into the following categories so that you spend less time searching for deals, and more time buying what you love (for less)…