Hot on the heels (or should that be wheels?) of Tesla's frankly ugly concept electric Cybertruck pick-up comes the news that General Motors is resurrecting the Hummer name for an all-electric super truck.
The GMC Hummer EV to give it its full name, is a 1000-horsepower electric pickup truck that will have 11,500 pound-feet of wheel torque and will rocket to 60mph in just 3 seconds. That means it'll easily out drag performance SUVs like Jaguar's awesome F-Pace SVR, while keeping pace with most supercars.
Impressive stuff if these released figures carry across to the final production vehicle when it's officially launched on May 20 this year. First deliveries are expected Fall 2021.
Other than these nuggets of information though, exact details are pretty limited. There's been a teaser video released by GM that you can see below, but while there's some emotive imagery that nods to some of the limited details we know about the GMC Hummer EV, we only catch a glimpse of it at the very end of the video.
This front-on shot of the Hummer EV gives away little, but there's just enough here to see that the design of it has been influenced by previous Hummers. Other than that though we'll have to wait a bit longer before we get a chance to see what the new GMC Hummer EV battery powered pickup truck will look like.
A brief history of Hummer
General Motors pulled the plug on the Hummer brand back in 2010 after heavily declining sales, intending to sell the brand name to a Chinese manufacturer before the deal fell through.
Back to the beginning and Hummer started life back in 1992, when AM General started selling civilian versions of the Humvee military vehicle, a staple of the US Army. GM bought the name in 1998 and marketed three models: the huge H1 was the model most closely linked to the Humvee, while the smaller H2 and H3 SUVs used other GM platforms.
Hummer really traded on its name, attracting those wanting a big and brash vehicle, with none of the three vehicles doing anything well. With large, gas guzzling V8 motors, the brand was hit hard by the economic crisis and the fuel spike in 2007 and 2008, sealing the fate of the brand.
Ten years later and the brand name gets a second chance as a pure battery-powered electric vehicle.