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With 50% off this deal, you can dig into your past for just $49

With 50% off this deal, you can dig into your past for just $49
(Image credit: Amazon) has cut the price of its top selling consumer DNA test in half for Amazon Prime Day 2020, providing you with the perfect opportunity to find out a lot more about yourself. With 50% off for Prime members, it means you can pick up the AncestryDNA package for just $49 on Amazon, rather than the usual price of $99.

With rated by ourselves as the best genealogy site overall, and also featuring in our shortlist of the best DNA testing kit services, you’ll definitely be getting amazing value. Indeed, the AncestryDNA package includes everything from a genetic ethnicity test to an ethnicity estimate, along with an AncestryDNA test kit, and health and personal care. 

| Now just $49 at Amazon

AncestryDNA: Was $99 | Now just $49 at Amazon
Take advantage of this half price deal from and for just $49 you can discover the secrets of your past, and learn about relatives alive today that you didn't know existed. 

Effectively, you’ll have everything you need to discover all you could ever want to know about your DNA, from your precise origins covering more than a 1000 regions to the people alive today that you are related to and where they now reside. The ethnicity estimate included is so detailed that once has zeroed in on your genetic makeup, it can provide a precise estimate on what percentage of your DNA derives from which ethnicities and locations. 

Using the knowledge that you glean from your DNA testing, there’s also the opportunity to use Ancestry to access billions of records and millions of family trees to build up the complete picture of your life, both now and what has gone before, in a similar fashion to the best family tree software. As to getting started, you simply activate your DNA kit online and send off a saliva sample in the prepaid package provided to’s lab. Between six to eight weeks later, your results will be ready for you to collect online, and your voyage of discovery can properly begin.

If you're looking for something for gadget-like this Prime Day, there are also big savings on some of Amazon’s very own leading devices. Here’s what’s on offer right now… 

With over 20 years’ experience in the financial services industry, Tim has spent most of his career working for a financial data firm, where he was Online Editor of the consumer-facing Moneyfacts site, and regularly penned articles for the financial advice publication Investment Life and Pensions Moneyfacts. As a result, he has an excellent knowledge of almost areas of personal finance and, in particular, the retirement, investment, protection, mortgage and savings sectors.