Best Online Flower Delivery Services of 2018

Anna Burleson ·
Updated
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It might sound like it should be, but reviewing and evaluating flowers was no walk in the park. In order to compare all sites fairly, we ordered either a dozen or two dozen red roses from each delivery service. Then, we spent 12 days unboxing, watering, monitoring and sniffing the 10 bouquets. Eleven reviewers analyzed each arrangement and that data, when paired with research about each delivery service’s offerings and website, found Teleflora is the best overall option.     


Best Overall

Teleflora

This bouquet of 12 roses arrived prearranged and beautiful with lots of greenery, large blossoms and vibrant coloring.
View on Teleflora
Best on a Budget

ProFlowers

The roses we ordered from ProFlowers were the least expensive bouquet we ordered but they arrived fresh and beautiful.
View on ProFlowers
Best Gift Selection

1-800-Flowers.com

1-800-Flowers.com offers much more than just bouquets. With food, stuffed animals, household gifts and even jewelry, you can really wow your special someone.
View on 1-800-Flowers.com
@1-800-Flowers.com
Best Gift Selection 1-800-Flowers.com

Product
Price
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Overall Rating
8.7
8.3
8
7.8
7.6
6.4
5.9
5.6
4.7
3.8
Floral Selection
10
9.5
9.3
9.8
9.5
10
5
6.3
5.5
5.8
Ordering & Delivery
10
10
4.3
5.8
4.3
5.8
7.3
7.3
4.3
Customer Service
6
6
10
6
10
2
6
2
6
6
Non-Floral Gifts
5
2.5
10
10
5
2.5
5
5
2.5
Freshness
A+
B+
B
B+
A-
A+
C
B+
F
B-
Flower Life
6 days
11 days
11 days
11 days
6 days
6 days
11 days
8 days
9 days
11 days
Customizable Arrangements
-
-
-
Pre-Arranged Bouquet
-
-
-
-
-
-
Outsources to Local Florists
-
-
-
-
-
-
Includes Vase
-
-
-
-
Filled Our Order Correctly & On Time
-
-
-
Delivery Confirmation Email
-
-
-
-
-
Online Order Tracking
-
-
-
-
-
Email & Phone Assistance
Stuffed Animals
-
-
-
Tasty Treats
-
-
Décor
-
-
-
-
-
-
-
-
Jewelery
-
-
-
-
-
-
-
-
Best Overall

Teleflora

Teleflora stood out as the overall best online flower delivery service because of its large selection of bouquets and the stunning beauty of the dozen red roses we ordered and received.
The website is easy to navigate and the company also offers a handful of other gifts to choose from if you’re really looking to impress. With Teleflora you can choose between a standard, deluxe or premium bouquet in a huge variety of flowers. They also offer other gifts such as balloons and chocolates. One downside to the website is that you aren’t able to access your total shipping and handling costs until you have entered information about who is sending and receiving the flowers. These costs can vary by where you live but can sometimes cost $15 or more, drastically increasing how much you spend. The My True Love Bouquet with Long Stemmed Roses was outsourced to a local florist, so your own flower quality might vary. The arrangement we received had large deep red blossoms that were already open, paired with several varieties of flat-leafed greenery that added just the right amount of contrast. Averaging data on appearance, smell and whether it was worth the cost, our 11 reviewers gave this bouquet’s overall freshness and appearance an A+.
Pros
  • Reviewers gave the flowers we ordered an A+ for freshness and appearance.
  • The bouquet we ordered came already assembled.
  • Teleflora’s website is well-designed and easy to use.
Cons
  • The flowers we ordered lacked any instructions or plant food.
  • Our roses wilted badly after about six days.
  • Their additional gifts are limited to stuffed animals and tasty treats.
Teleflora
Best on a Budget

ProFlowers

Flowers are expensive, aren’t they? We ordered the One Dozen Red Roses bouquet from ProFlowers and with its shockingly reasonable price, it was also well-liked by our team of reviewers.
ProFlowers sends a delivery confirmation email so you don’t have to worry and wonder whether your surprise has arrived. They also provide online order tracking if you want to see where your order is. Extra gifts including stuffed animals, food, décor and jewelry are also available, so you can pretty much get everything with one visit. ProFlowers allows you to customize your order with different vases, or you can choose not to include a vase at all. Our order came in a box, which meant it was hard to unpackage. It wasn’t fun for us to struggle in the lab with the zip ties that secured the roses, and we imagine it would be less fun doing so at your desk. We understand secure packaging is important in keeping your blooms beautiful, but you’ll want to make sure that special someone has access to scissors if you send them boxed flowers. Our eleven reviewers rated bouquets based on appearance, smell, whether they would recommend the company to someone else and whether they thought the flowers were worth the price. The ProFlower bouquet received a B for overall freshness and quality and lasted for an impressive 11 days, even longer than our overall pick, Teleflora.
Pros
  • The flowers we ordered lasted for about 11 days before wilting.
  • Our order was filled correctly and on time.
  • It comes with a moisture sponge to ensure your flowers will be fresh.
Cons
  • The receiver has to assemble the bouquet.
  • The moisture sponge included with our roses makes a mess when you take it apart.
  • The flowers we ordered stayed closed for about three days before fully blooming.
ProFlowers
Best Gift Selection

1-800-Flowers.com

If you’re looking for more than just your typical roses and lilies, 1-800-Flowers.com is the place to shop. This delivery service has one of the largest selections of flowers out there.
But wait. There’s more. Jewelry, wreaths, chocolates, stuffed animals and don’t even begin to list the things you can find. You can also buy unique flower designs for special occasions, such as the Fabulous Feline Get Well, which is shaped like a tiny kitty and is sure to many anyone feel a little bit better. We ordered the Rose Elegance bouquet, which was supposed to contain 18 red roses. 1-800-Flowers outsources their arrangements to local florists, and what we got was a prearranged bouquet of 12 red roses, baby’s breath and some greenery. It stuck out from the rest of the bunch for its height and spry arrangement and our reviewers gave it a B+ for its freshness and appearance. This was partially because the roses had some of the biggest blooms we had ever seen, which lasted for an impressive 11 days.
Pros
  • You can buy much more than just flowers.
  • Our reviewers gave the roses we got a B+ for presentation and freshness.
  • Our roses lasted for about 10 days before wilting.
Cons
  • Our order wasn’t filled correctly.
  • Shipping costs are hard to find on the website.
  • The bouquet didn’t come with instructions or plant food.
1-800-Flowers.com

Flower Variety

Online flower delivery services offer a wide range of flowers for literally any occasion. Whether you’re looking for a happy bundle of daisies or a romantic bouquet of roses, you can find them online. One thing to keep in mind, however, is whether an online company sends flowers from its own warehouse or outsources to local florists. Companies that assemble their own bouquets are more likely to match the photo online, so you know exactly what you’re getting. When a local florist is contracted to fill an order, flowers can show up looking a little different because of artistic interpretation of a bouquet or sometimes even a shortage of a certain type of flower.

Delivery

The sticker price of any given bouquet from an online flower delivery service can increase considerably with a delivery charge. In our experience, delivery or shipping and handling can cost anywhere between $10 and $20 depending on what you purchase and where you live, so even an inexpensive bouquet’s price an end up almost doubling. Shipping costs vary depending on where you’re shipping the flowers. Most of the websites in our lineup didn’t list their delivery charges up front at all until we entered our order information, including where we wanted the bouquet to go. On the upside, some websites do offer free shipping if you purchase a more expensive bouquet, usually over $50.


Non-Floral Gifts


If you’ve just remembered your significant other’s birthday is this weekend, a lot of online flower delivery services also offer other gifts. These extras, such as jewelry, gourmet food baskets or stuffed animals, can really add that extra oomph to your gift. The companies that offer these extras really streamline your shopping experience. That way, you don’t have to search a local boutique for that little extra something.

Why Trust Us?

Sadly, we at Top Ten Reviews don’t get flowers delivered every day, but we do have a smattering of people with a wide range of flower experience and preferences. Some of us like big bouquets with lots of greenery, while others like a simple peace lily. Whether it’s for an anniversary or an attempt to make up for a very, very big oops – like forgetting your anniversary — we know it’s important that the flowers you order arrive beautiful and on time.

One of the biggest takeaways from this experience: Some of the companies we ordered from got it wrong. Some bouquets we received were short a flower or two, while others sent us 12 even though we had ordered 18. One bouquet came a day late because two websites contracted with the same local florist who in turn only sent us one because in reality, how often do two orders come in to a flower shop on the same day for the same person? The florist corrected the situation, but it gave us a really good handle of how customer service works – and sometimes doesn’t work – when it comes to online flower delivery.

How We Tested

We thought the best way to compare online flower delivery websites fairly would be to order the same thing from each one. So, we ordered either a dozen or two dozen red roses from each website and scheduled them for delivery on the same day. When they arrived we either left them in their respective vases or unpackaged them from their boxes, noting how they looked and following the instructions that came with each bouquet. All of the boxed flowers came with at least one packet of plant food and instructions to clip about an inch or two off the bottom of the stems before putting them in a vase. The pre-arranged bouquets came with no instructions and no plant food, so we left them alone.


We let the bouquets sit overnight before having 11 reviewers visit our lab to literally stop and smell the roses. They took surveys rating the look and smell of each bouquet, as well as whether they appeared to be worth the price, including shipping and handling. The flowers remained in our lab in the following days as we kept their water fresh and collected data on how quickly their blooms opened. We also waited for how long it took them to die, which to us was when the majority of the blooms were droopy, falling apart and no longer visually appealing.

When it came to filling our orders, we discovered national companies that outsource to local florists often don’t arrive as they look on the website. We lowered scores for companies that sent us too few roses but didn’t hold it against companies that sent us more than the order called for.

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